People, Process, Product: How NBCUniversal uses data to build a better technology ecosystem

NBC Universal is one of the most well-known media and entertainment brands in the world. With over 35,000 employees headquartered in New York City, NBC Universal teams use a variety of applications to get the job done.

The challenge? Embracing product analytics company-wide so they can drive efficiency among employees, build better products, and sunset technology no longer needed.

Hear from Kyle Strickland, SVP of Product, how they accomplished exactly that with Pendo and drove digital adoption and employee productivity long term.