Pendomonium session(s)
From concept to conversion: How customer marketing and product management drive PLG success ->
Carly Cornforth
Senior Manager of Customer Marketing, CallRail
Carly Cornforth is the Head of Customer Marketing at CallRail, an AI-powered lead intelligence platform that makes it easy for businesses of all sizes to market with confidence. Before CallRail, she got her start in B2B SaaS marketing at Blackbaud, the leading provider of software and services for nonprofit organizations. As a data-driven marketing leader, Carly finds joy in driving strategies focused on engaging and nurturing existing customers to achieve their desired outcomes and build long-term relationships. Carly earned a B.S. in Marketing and Management from the University of South Carolina and an MBA from the College of Charleston in 2016. She currently lives in Beaufort, SC, and enjoys traveling, cheering on the South Carolina Gamecocks, and spending time with her husband and Goldendoodle, Fred (aka child).