Pendomonium session(s)
From concept to conversion: How customer marketing and product management drive PLG success ->
Sarah Parham
Associate Product Manager, CallRail
Sarah Parham is an Associate Product Manager at CallRail, where she contributes to the success of an AI-powered lead intelligence platform that empowers businesses of all sizes to market with confidence. After graduating with a Bachelor’s in Business Administration from the University of Georgia, Sarah initially embarked on her journey at CallRail within the Sales team. Driven by a passion for facilitating customer growth on a broader scale, she transitioned to the Product team. Leveraging her deep understanding of products and customers, Sarah plays a pivotal role in achieving CallRail’s customer expansion and retention objectives with the help of Pendo. Based in Atlanta, GA, Sarah finds joy in exploring new destinations, spending time outdoors, and hanging out with her dog, Olive.